Unika Living Privacy Policy - Professionals

Last updated: 08 / 13 / 2026

1. PURPOSE AND SCOPE

This Privacy Policy governs the processing of personal data carried out by MASTER SOFA HOME, S.L., under the UNIKA LIVING brand, within the framework of its relationships with companies, professionals, distributors, interior designers, architects, studios, businesses, establishments, industry professionals, and other clients or collaborators acting within the scope of a business or professional activity.

This Policy is applicable to interactions carried out through channels intended for the professional public, including:

B2B forms.
Email communications.
Telephone communications.
Business meetings.
Information requests.
Catalog requests.
Requests for professional price lists and terms.
Professional account management.
Order and business transaction management.
Incident handling.
Any other means used to establish or maintain business or professional relationships.

This Policy is directed at the processing of personal data carried out in the context of business-to-business (B2B) relationships.

When an individual acts as a consumer or end user in a private capacity, the Privacy Policy corresponding to the B2C channel will apply.

This Policy refers exclusively to the personal data of natural persons involved in these professional relationships. Data relating exclusively to legal entities, such as their corporate name, brand, or legal form, do not by themselves constitute personal data subject to the GDPR. (AEPD)

2. DATA CONTROLLER

The data controller is:

MASTER SOFA HOME, S.L.
Tax ID (CIF): B06981492
Address: C/ Segadores 54, 13170 Miguelturra, Ciudad Real, Spain
Phone: 926 240 646
Privacy email: [email protected]
Website: www.unikaliving.com

Hereinafter, UNIKA LIVING, UNIKA, or the Controller.

For any matter related to the processing of personal data or to exercise the rights recognized by applicable law, the data subject may contact UNIKA LIVING using the details provided above.

3. WHO DOES THIS POLICY APPLY TO?

UNIKA LIVING may process personal data of natural persons involved in a professional relationship with a company, entity, or business activity.

These may include:

Sole proprietors.
Freelancers.
Administrators or representatives of companies.
Purchasing managers.
Sales managers.
Company contact persons.
Interior designers.
Architects.
Furniture and decoration industry professionals.
Store or establishment staff.
Distributors.
Commercial agents or collaborators.
People requesting professional information.
People managing orders or incidents on behalf of a company.

Processing will be limited to the data necessary for the corresponding professional relationship.

Spanish regulations provide for a presumption of legitimate interest for certain professional contact data processing when it refers only to the data necessary for professional localization and the purpose is to maintain relations with the legal entity for which the affected person provides services. (BOE)

In the case of sole proprietors and liberal professionals, this presumption may also apply when the data refers exclusively to their professional status and is not used to establish a relationship with them as individuals in a private capacity. (AEPD)

4. WHAT PERSONAL DATA DO WE PROCESS?

Depending on the existing professional relationship, UNIKA LIVING may process the following categories of data:

4.1. Identifying data

First and last name.
Job title, role, or professional position.
Company or entity to which they belong.
Professional signature, where applicable.

4.2. Professional contact data

Professional email address.
Professional telephone number.
Professional address.
Other contact data necessary for the professional relationship.

4.3. Data related to the business relationship

Company or entity.
Professional activity.
Information on requests made.
Products or references of interest.
Orders.
Quotes.
Commercial terms.
Communications maintained with UNIKA LIVING.
Incidents and complaints.
Information necessary to manage the professional relationship.

4.4. Administrative and billing data

When necessary to manage a contractual relationship or comply with legal obligations:

Tax data.
Billing data.
Information necessary to manage payments and collections.
Information necessary to comply with legal obligations.

UNIKA LIVING will apply the principle of minimization and will not request personal data that is not necessary for the corresponding purpose.

5. HOW DO WE OBTAIN THE DATA?

UNIKA LIVING may obtain personal data in the following ways:

5.1. Directly from the data subject

When the data subject:

Requests information.
Completes a B2B form.
Requests a catalog.
Requests professional price lists or terms.
Requests a collaboration.
Requests information about products.
Places an order.
Requests a quote.
Contacts UNIKA LIVING.
Participates in a business meeting.
Manages an incident.
Provides information through any other authorized professional channel.

5.2. Through the company or entity

UNIKA LIVING may receive professional contact details of persons acting as representatives, employees, collaborators, or contact persons for a company or entity.

In these cases, the processing will be limited to the data necessary to maintain the corresponding professional relationship.

5.3. Through suppliers or third parties

In certain cases, UNIKA LIVING may receive information necessary for the management of a business relationship through suppliers or third parties legitimately involved in the corresponding operation.

6. PURPOSES OF PROCESSING

UNIKA LIVING will process personal data for the purposes described below.

6.1. Management of professional requests

To attend to and manage requests made by companies and professionals, including:

Information requests.
Product queries.
Catalog requests.
Requests for professional price lists.
Requests for commercial terms.
Availability queries.
Collaboration requests.
Requests for information about services.

Legal basis: application of pre-contractual measures requested by the data subject and, where applicable, legitimate interest.

6.2. Management of business relationships

To establish, develop, and maintain business relationships with companies and professionals.

This may include:

Professional contact management.
Communication related to the existing relationship.
Request management.
Preparation of quotes.
Order management.
Incident management.
Transaction monitoring.
Professional support.

When dealing with professional contact data of persons acting on behalf of a legal entity, the processing may be based on the legitimate interest of UNIKA LIVING when the conditions provided for in Article 19 of the LOPDGDD are met. (BOE)

6.3. Management of orders and business transactions

When a contractual relationship exists, the data may be used to manage:

Orders.
Accepted quotes.
Deliveries.
Billing.
Payments.
Incidents.
Returns, when applicable.
Warranties.
Communications related to the transaction.

Legal basis: contract execution and, where applicable, compliance with legal obligations.

6.4. Professional attention and support

To attend to communications made by companies and professionals through the channels enabled by UNIKA LIVING.

These channels may include:

Email.
Telephone.
Forms.
Business meetings.
Other professional channels enabled by UNIKA LIVING.

The purpose will be to:

Respond to queries.
Manage requests.
Resolve incidents.
Provide information about products and services.
Follow up on requests.
Provide assistance related to commercial operations.

Legal basis: execution of pre-contractual or contractual measures when the inquiry is related to a commercial operation or potential commercial operation, or legitimate interest where applicable.

6.5. Compliance with legal obligations

Process data when necessary to comply with legal obligations applicable to UNIKA LIVING.

This may include obligations related to:

Tax.
Accounting.
Commercial.
Contractual.
Administrative.
Fraud prevention.
Document retention.

Legal basis: compliance with a legal obligation.

6.6. Defense of rights and legitimate interests

Data may be processed when necessary to:

Exercise or defend claims.
Resolve disputes.
Verify completed operations.
Protect the rights of UNIKA LIVING.
Detect fraudulent or improper use.
Ensure the security of systems and services.

Legal basis: legitimate interest and, where appropriate, the formulation, exercise, or defense of claims.

7. LEGAL BASES FOR PROCESSING

Depending on the specific purpose, UNIKA LIVING may process personal data on the following legal bases:

a) Execution of a contract or application of pre-contractual measures

When the data is necessary to establish, prepare, or execute a contractual relationship or to manage a pre-contractual request.

b) Compliance with legal obligations

When processing is necessary to comply with a legal obligation applicable to UNIKA LIVING.

c) Legitimate interest

UNIKA LIVING may process certain professional contact data when the conditions established in Article 19 of the LOPDGDD are met.

In particular, the regulations contemplate this presumption when:

The data processed is necessary for the professional location of the individual.
The purpose is to maintain relationships of any kind with the company or entity for which the individual provides their services.

This presumption does not allow the use of professional data for purposes incompatible with the professional relationship or to establish a relationship with the natural person in a private capacity. (BOE)

d) Consent

When specific processing requires consent, UNIKA LIVING will request such consent specifically before carrying out the corresponding processing.

Consent may be withdrawn at any time, without affecting the lawfulness of processing based on consent before its withdrawal.

8. B2B COMMERCIAL COMMUNICATIONS

UNIKA LIVING may carry out commercial communications directed at companies and professionals when there is a legal basis that allows it and always in compliance with applicable regulations.

When communications are directly linked to an existing business relationship, they may be carried out when there is a legally applicable legal basis.

When it is necessary to obtain consent for certain commercial communications, it will be requested specifically.

The fact that a person appears as a professional contact for a company does not automatically imply that their professional address may be used for any advertising purpose.

When processing is based on the legitimate interest provided for certain professional contact data, the purpose must remain linked to the relationship with the corresponding legal entity. The AEPD explicitly states that this basis does not allow the use of professional data to direct advertising to the individual in a private capacity. (AEPD)

Electronic commercial communications will also comply with applicable regulations regarding information society services and commercial communications.

Where appropriate, commercial communications will include adequate mechanisms to stop receiving such communications.

9. B2B FORMS

When a person uses a form intended for the professional channel, UNIKA LIVING may request the necessary data to manage the request.

Depending on the form, the following may be requested:

Name.
Surname(s).
Company.
Job title or role.
Professional email address.
Professional phone number.
Country or location.
Information related to professional activity.
Information voluntarily included by the user in their query.

The forms will inform of the corresponding purpose and, when necessary, request the consent of the data subject.

The information provided in the forms will be processed solely for the informed purposes and those compatible with them when there is a legal basis that allows it.

10. CRM AND CONTACT MANAGEMENT

UNIKA LIVING may use technological tools to manage relationships with customers and professional contacts.

Currently, Klaviyo may be used as a technological tool for CRM and contact and communication management.

This tool may be used to:

Organize professional contact information.
Manage communications.
Maintain information related to business relationships.
Manage certain interactions with customers and professional contacts.

UNIKA LIVING does not currently use Klaviyo to perform profiling of customers or professional contacts or to carry out individualized segmentations for profiling purposes.

The use of a CRM tool does not modify UNIKA LIVING's responsibility regarding data processing.

When Klaviyo or another provider acts on behalf of UNIKA LIVING, the processing will be carried out in accordance with the corresponding data processing agreement and UNIKA LIVING's instructions.

11. TECHNOLOGICAL PROVIDERS

UNIKA LIVING may use technological providers necessary to provide, manage, and maintain its services and professional relationships.

These providers may provide services related to, among others:

Business relationship management.
CRM.
Communications.
E-commerce.
Payment management.
Technological services.
Storage.
Security.
System support.
Communication management.

When such providers process personal data on behalf of UNIKA LIVING, they will act as data processors, and the corresponding contractual guarantees will be established in accordance with applicable regulations.

Providers may be located in Spain, in other States of the European Economic Area, or outside that territory.

12. INTERNATIONAL TRANSFERS

Some technological providers used by UNIKA LIVING may provide services from outside the European Economic Area or allow access to data from third countries.

When processing involves an international transfer of personal data, UNIKA LIVING will apply the guarantees provided by the GDPR and other applicable regulations.

These guarantees may include:

Adequacy decisions.
Standard contractual clauses.
Recognized privacy frameworks.
Other appropriate guarantees recognized by applicable regulations.

The purpose of the transfers will be to allow the provision of the corresponding technological service, maintain the operation of the systems, or manage the requested professional relationship.

13. DATA RETENTION

UNIKA LIVING will keep personal data for as long as necessary to fulfill the purposes for which they were collected.

When there is a contractual relationship, data will be kept for the duration of the relationship and subsequently for the periods necessary to comply with applicable legal obligations or address potential liabilities.

Data used exclusively to manage a professional request will be kept for the time necessary to address it and, subsequently, for the period necessary to verify the proper management of the request when appropriate.

Data used for commercial communications will be kept as long as there is a legal basis that allows their use and as long as their deletion or opposition is not requested, where applicable.

When processing is based on consent, data will be kept as long as such consent is not withdrawn, without prejudice to those processing activities that may be maintained on another legal basis.

Once the corresponding periods have ended, the data will be deleted or, where appropriate, blocked during the legally established periods.

14. DATA RECIPIENTS

Personal data may be processed by providers and third parties when there is a legal basis that allows it and it is necessary for the purposes described in this Policy.

Possible recipients may include:

Public Administrations.
Public authorities and bodies.
Financial institutions and payment service providers, when necessary.
Technological providers.
Service providers necessary for the management of the business relationship.
Professional advisors.
Legal, accounting, or tax providers.
Providers acting as data processors.

Data may also be communicated when there is a legal obligation or when it is necessary for the exercise or defense of rights.

Data will not be communicated to third parties for purposes incompatible with those for which they were collected without having the corresponding legal basis.

UNIKA LIVING does not sell the personal data of its customers, contacts, or professional collaborators.

15. DATA OF SOLE PROPRIETORS AND PROFESSIONALS

When the relationship is established with a sole proprietor or self-employed professional, UNIKA LIVING may process the data necessary to manage the professional relationship.

The LOPDGDD provides for a presumption of legitimate interest for certain data processing activities concerning individual entrepreneurs and self-employed professionals when referring to them exclusively in that capacity and not used to establish a relationship with them as natural persons. (BOE)

Therefore, UNIKA LIVING shall limit the processing to the relevant professional sphere and shall refrain from using such data for purposes unrelated to said professional relationship.

16. DATA OF REPRESENTATIVES AND CONTACT PERSONS

When a person acts as a representative or contact person for a company, UNIKA LIVING may process the professional data necessary to maintain the relationship with said company.

Processing shall be limited to the data necessary to:

Identify the professional contact.
Locate them professionally.
Manage the relationship with the company.
Manage requests, operations, and incidents.
Maintain the communications necessary for the professional relationship.

It will not be necessary to request private personal data when adequate professional data can be used for the corresponding purpose.

The use of this data shall not have as its purpose the establishment of a commercial relationship with the natural person in a private capacity when said person acts solely as a representative, employee, or contact of a company.

17. PROFILING AND AUTOMATED DECISION-MAKING

UNIKA LIVING does not currently perform profiling of clients or professional contacts using Klaviyo, nor does it use said tool to conduct individualized segmentation for profiling purposes.

Likewise, UNIKA LIVING does not intend to adopt decisions that produce legal effects or significantly similar effects on data subjects based exclusively on automated processing.

If, in the future, profiling or automated decision-making processes were introduced that required additional information or a specific legal basis, the corresponding privacy information will be updated before their implementation, whenever required.

18. RIGHTS OF DATA SUBJECTS

Natural persons whose data is subject to processing may exercise, where applicable, the rights recognized by data protection regulations.

These rights include:

Right of access.
Right to rectification.
Right to erasure (right to be forgotten).
Right to restriction of processing.
Right to object.
Right to data portability, where applicable.
Right to withdraw consent when processing is based on this legal basis.
Right not to be subject to certain decisions based solely on automated processing, where applicable.

In particular, when processing is based on legitimate interest, the data subject may exercise their right to object under the terms established by applicable regulations.

19. EXERCISE OF RIGHTS

To exercise their rights, the data subject may contact:

MASTER SOFA HOME, S.L.
Email: [email protected]
Address: C/ Segadores 54, 13170 Miguelturra, Ciudad Real, Spain

The request must allow for the reasonable identification of the applicant and specify the right they wish to exercise.

When necessary to ensure data security, UNIKA LIVING may request additional information to verify the applicant's identity.

The exercise of rights shall, in general, be free of charge, unless one of the legally provided exceptions applies.

UNIKA LIVING will respond to requests within the timeframes established by applicable regulations.

In general, the response period will be one month, without prejudice to any possible legally provided extensions.

20. WITHDRAWAL OF CONSENT AND OBJECTION

When processing is based on consent, the data subject may withdraw said consent at any time.

The withdrawal of consent shall not affect the lawfulness of the processing carried out prior to its withdrawal.

Withdrawal must be possible to perform in a simple manner.

When processing is based on legitimate interest, the data subject may exercise their right to object under the terms established by applicable regulations.

In the case of commercial communications, the data subject may use the mechanisms provided within the communications themselves or contact UNIKA LIVING.

The withdrawal of consent or the exercise of the right to object regarding a specific purpose shall not affect other processing activities that may be carried out on a different legal basis.

21. RIGHT TO FILE A COMPLAINT

If the data subject considers that the processing of their personal data does not comply with applicable regulations, they may first contact UNIKA LIVING to attempt to resolve the issue.

Likewise, they may file a complaint with the Spanish Data Protection Agency (AEPD) or the competent data protection authority.

22. DATA SECURITY

UNIKA LIVING will apply appropriate technical and organizational measures to protect personal data against:

Unauthorized access.
Alteration.
Loss.
Destruction.
Improper disclosure.
Unauthorized processing.

Security measures will be reviewed and updated taking into account the nature of the processing carried out, the associated risks, and the characteristics of the systems used.

Data processed through CRM tools, communication systems, and other technological platforms shall be subject to the corresponding security measures and guarantees.

23. COOKIES AND SIMILAR TECHNOLOGIES

UNIKA LIVING's digital channels may use cookies and similar technologies.

Some may be necessary to ensure the technical operation of the services, while others may be used for purposes such as:

Analytics.
Measurement.
Advertising.
Marketing.
User experience improvement.

Technologies requiring consent will be used in accordance with the preferences selected by the user, where applicable.

Detailed information on the cookies used, their purposes, providers, duration, and consent management will be available in the corresponding:

COOKIE POLICY

24. POLICY UPDATE

UNIKA LIVING may modify this Privacy Policy when necessary to adapt it to:

Legislative or regulatory changes.
Changes in services.
Incorporation of new tools.
Changes in processing activities.
Changes in B2B channels.
Changes in technology providers.
New functionalities.

The current version will be available on the channels intended for the professional public.

When changes are significant and required by applicable regulations, UNIKA LIVING will adopt the necessary measures to inform the data subjects.

25. CONTACT

For any matter related to this Privacy Policy or the processing of personal data, you can contact:

MASTER SOFA HOME, S.L.
Tax ID (CIF): B06981492
Address: C/ Segadores 54, 13170 Miguelturra, Ciudad Real, Spain
Phone: 926 240 646
Email: [email protected]
Web: www.unikaliving.com

Last update: 08 / 13 / 2026

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